A true pioneer and great precursor of the video game industry, Nintendo has been at the origin of incredible licenses and innovations for more than 50 years. In recent years, many players have criticized the manufacturer for no longer taking risks and overexploiting their flagship licenses such as Super Mario, The Legend of Zelda or even Pokémon through new opuses or not always perfect remasters.
May the players be reassured, this era is soon over!
“We will do our best to create new game franchises”
It was during a recent interview with Japanese magazine Nikkei that Shuntaro Furukawa, the president of Nintendo recognized the need to offer exclusives and new licenses to players to face the competition.
With the increase in the time spent at home, the offer of “entertainment” as an object of consumption expands. Games are not a necessity. In order for consumers to be able to select them to play in their time, they have to be interesting. The competition is tough and I am not optimistic.
I myself am taking a look and studying different forms of entertainment. In the future, we will strive to create new game franchises, alongside titles that sell over time, like Mario and Zelda.
Shuntaro Furukawa confesses that he is not very optimistic about the many exclusives offered by the competition. The future objective for Nintendo will therefore be to perpetuate their cult games while offering new licenses that will manage to arouse the interest of players. It will be interesting to see if Nintendo uses third-party publishers for exclusives on its consoles. Or if the manufacturer opts to create new licenses directly with its First-Party studios.
In January, the firm had announced its intention to buy Next Level Games. According to initial information, this buyout could take place during the spring. One can see here a desire of Nintendo to change its strategy and to constitute a more solid base of studio First-Party in order to create new licenses. Response in the coming months and years.