This Purple iPhone 12, which is up for pre-order April 23 and goes on sale April 30, Pre-order this Friday, joins several other hues. These includes Black, White, Blue, Green and (PRODUCT)RED.
I’ve shown the Purple iPhone 12 to a few people at Tom’s Guide and the reactions have been mixed. But first check out the Purple iPhone 12 gallery below.
Some have commented that the purple iPhone 12 looks lavender or even blue, but it’s certainly bold looking without being overpowering. The glass back shifts colors a bit depending on how the light hits it, and I like the color-matched aluminum sides.
Here’s what some fellow Tom’s Guide staffers have to say about the purple iPhone 12.
Marc McLaren, UK editor in chief
I reckon Apple’s got it right here. Garish colors on phones can make them look like toys, but this purple tone is subtle enough to not look cheap or childish. I’d definitely take it over the other colors except black. It’s always got to be black for me.
Henry T. Casey, senior editor
This purple looks like candy from my childhood in the best possible way. I’d probably want to get a clear case for it, so I could see it and not hide it all the time.
Kate Kozuch, senior writer
I think Apple missed the mark on the purple color from a fashion perspective, if that’s what the company was going for with this new release. Purple was the “it” hue two years ago, something orange or yellow would’ve better captured 2021’s color trends.
Tom Pritchard, editor
It’s not really the color for me. Maybe I’m boring, but I don’t see my phone being a fashion statement. Plus, the lilac purple color seems far too close to what Samsung’s been doing the past couple of years. Like someone at Apple just went “hey look at that” and copied it.
Denise Primbet, trainee news writer
If I wasn’t desperately waiting for the iPhone 13 to upgrade from my current yellow iPhone 11, I would consider getting the new purple iPhone 12, which in all fairness looks more like lilac to me.
I’m personally a huge fan of pastel color schemes in general, and I love the fact that Apple is shifting towards including more fun colors in its iPhone lineups. The only thing is, I really wish they released the new purple color along with the others so that people who have already invested in the pricey smartphone would not be regretting/second-guessing it now.
What do you think of the purple iPhone 12? Feel free to sound off in the comments.